Photography Academy of Ireland Blog

Student Spotlight - Edina McCann

Wed, 22 Apr 2026 00:00:00 +0100

Edina McCann has been peering through a lens from a very young age.

Graduate Spotlight - Visnja Sabo

Thu, 19 Mar 2026 00:00:00 +0000

Sometimes peace can be found in the most unexpected places. For Visnja Sabo, it was behind the lens. It is not without a sense of irony that Visnja would discover a way to reconnect with people and with herself. While it may seem as though peering through a camera introduces a degree of separation between the photographer and the subject, the reality is in fact quite the opposite. The lens helps to create objectivity in how we perceive what we see. This can slow you down and help you step outside of your own inner noise. By placing the camera between you and your subjects, it can inadvertently generate a deeper connection.

How Modern Photography Is Taught Today (and Why It Looks Nothing Like the Darkroom Era)

Tue, 17 Mar 2026 00:00:00 +0000

Photography education has undergone a radical transformation over the past two decades. Once defined by darkrooms, chemical trays and rolls of film carefully rationed for cost, photography training today is digital, data-driven, commercially aware and globally connected.

Photography Jobs Outlook 2026 Ireland: Is studying photography a good ROI decision?

Mon, 09 Feb 2026 00:00:00 +0000

If you’re considering photography in Ireland, it’s sensible to ask a commercial question:

A Reflection on Our Photography Courses

Mon, 15 Dec 2025 00:00:00 +0000

Here at the Photography Academy of Ireland, we take great pride in holding ourselves and our students to the highest academic and creative standards. Many of our alumni have gone on to achieve remarkable success across a wide range of photographic fields. Still, when new students join the academy, it is completely natural for them to feel a sense of nervous uncertainty. Maybe they’ve only just got into photography? Maybe they think they have to have a natural talent to succeed?

Learn Photography Online: Benefits, Pathways and Satisfied Students

Thu, 25 Sep 2025 00:00:00 +0100

Many people assume photography is too practical and “hands-on” to be studied online. After all, isn’t it about being out in the field with your camera, experimenting with light, and developing your own creative eye?

Shaping Your Shot: Understanding Artificial Lighting Techniques

Fri, 08 Aug 2025 00:00:00 +0100

In the world of photography, mastering artificial lighting techniques is the number one skill needed to create captivating images that truly stand out. Whether you're shooting portraits, still life, or commercial projects, manipulating light can dramatically impact your image’s mood, tone, and visual appeal.

Patience and Persistence: The Art of Wildlife Photography

Fri, 11 Jul 2025 00:00:00 +0100

Wildlife photography is a fascinating pursuit that requires a unique blend of skill, patience, and persistence. From the majestic lion on the African savannah to the elusive snow leopard in the Himalayas, capturing stunning wildlife images demands dedication and an understanding of the natural world. In this guide, we'll explore the essential techniques and strategies for mastering the art of wildlife photography.

Travel Photography Essentials: Gear, Planning, and Shooting Tips

Fri, 06 Jun 2025 00:00:00 +0100

For many people, a career in travel photography is a dream come true. It is an opportunity to get paid to travel the world and get into adventures. But, it isn’t necessary to become a professional travel photographer in order to take great travel photographs. There are many ways in which a photography enthusiast can document their exploration of cities, landscapes and different cultures. But before any tickets are bought or maps are opened, some preparation is going to be needed. With the right gear, and honed shooting techniques, the world can be your oyster!

Capturing Truth: The power of Photojournalism

Fri, 09 May 2025 00:00:00 +0100

Since its inception, photojournalism has been a ground shaking, earth shattering, world changing medium. What this means is that the photographer behind the lens has not only a great responsibility, but they also have a duty to the craft.

Pet photography: Capture the perfect moment

Fri, 11 Apr 2025 00:00:00 +0100

They say you should never work with children or animals, and while these do present many challenges, it can also be incredibly rewarding. Pets are members of the family and when a photographer is tasked with capturing the deep affection and indeed personality of the pet, it takes a particular set of skills to get it right. A pet photographer will have a combination of soft and hard skills to ensure they have the patience and empathy to manage the animal as well as the creativity and technical skills to inject a little fun and intimacy into the shoot. Let’s break it down into tips and insights to help you understand the nuanced art of this specialised area of photography.

Fine Art Photography

Fri, 07 Mar 2025 00:00:00 +0000

Fine art is fine art, regardless of the medium. As with all fine art, fine art photography is a means of creative expression and it is a medium in which to conceptualise an idea or a vision. Just as a painter must understand paint and canvas or a sculpture needs to know the limitations of stone or steel, a fine art photographer must first understand their tools. Becoming familiar with the capabilities of your equipment will allow you to run free with your imagination and use the camera to the best of its potential.

Smartphone Photography: Shoot like a pro

Sat, 22 Feb 2025 00:00:00 +0000

Today there are 5 billion photographs taken every day worldwide, that’s 57,000 photographs captured per second, every day, everywhere. While these statistics are mind bogglingly enormous, it is no surprise that the universal phenomenon of smartphones would inevitably become the primary source of photography worldwide. But what may come as a surprise is that this has not compromised on the quality of the cameras. In fact smartphone cameras are gaining a reputation for becoming more sophisticated than some well known DSLRs with many becoming the equivalent of carrying around a kit bag full of lenses and filters. And it all fits neatly into your pocket. While the convenience of a pocket sized kit is undeniable, if an ambitious photographer has not learned how to get the most out of their phone camera, sadly, it’s a truly wasted opportunity.

Maximising the capabilities of your smartphone camera

Study Modes for all lifestyles at the Photography Academy of Ireland

Sat, 08 Feb 2025 00:00:00 +0000

A guiding principle here at the Photography Academy of Ireland, is to make high quality education accessible to all. In order to do this, we continuously listen to our students and we are always learning how to adapt and adjust to the busy and demanding lifestyles of the modern world. One of our most important and indeed successful initiatives is our range of study modes that allow students to continue to meet their personal responsibilities while enabling them to embark on their studies.

Shooting the Future: Exciting Photography Trends for 2024

Sat, 18 Jan 2025 00:00:00 +0000

2024 is upon us and as the world takes another trip around the sun, so too does the ever-evolving world of photography. Technology, styles and human perspective will continue to advance and adapt, having a profound impact on trends in all areas of the arts. Curious photographers who are intent on remaining relevant will be hungry for an insight into whatever it is that’s on the horizon for 2024. Let’s take a peek.

What photography equipment do I need for this course

Sun, 26 May 2024 00:00:00 +0100

So, you are ready to take the plunge and dive into a journey of photography. You have mentally prepared for your course and are excited to see a whole new world through your lens, but you find yourself asking “what lens will I need?” And then you worry you don’t know what else is required. Let us stop you there. Don’t worry, we have got you covered! This blog will introduce you to the photography equipment needed to complete your course assignments. From cameras to lenses, and tripods to memory cards, we'll guide you through the essentials. We are also aware of the costs involved and we understand that all this kit can be quite an investment for beginners.

20 Years Innovating in Education

Fri, 05 Jan 2024 00:00:00 +0000

Meet the Further Learning Group (FLG), the mothership for the Photography Academy of Ireland, and a leading provider of industry recognised awards in Interior Design, Fashion Design, Garden Design, Photography, Digital Marketing and Graphic Design.

The Dos and Don’ts of New Year’s Eve Photography

Tue, 19 Dec 2023 00:00:00 +0000

New Year’s Eve night is a visual spectacle with endless opportunities to capture moments of magic. From fireworks to tears and parties to fiestas, there is always something going on just waiting for you to point your lens. We have compiled some do’s & don’ts to guide you and your camera on this end-of-year celebration, regardless of your level of experience.

How to photograph your Christmas tree and decorations

Wed, 06 Dec 2023 00:00:00 +0000

They say every picture tells a story and with the global proliferation of photography today, people have learned to spot a good story, and fast. Christmas is the season of tales and the tree is witness to centuries of folklore and tradition. Many stories have been told around a tree, and if Christmas trees could speak, they would have quite the tales to tell. So, when you pick up your camera and point it at your tree, think of that. Think of it as an open book and every decoration, every twinkling light and every fragrant pine needle has something to say. Your job as a photographer is to listen.

AI Photography: How AI is impacting the world of photography

Wed, 22 Nov 2023 00:00:00 +0000

AI is here. It has well and truly arrived and its presence is permeating every facet of technology, including photography. It is a staple feature in many cameras, smartphones and editing software and its benefits are undeniable. The digital advancement of photography coupled with the more advanced capabilities of AI is revolutionising photography and its capabilities.

Architectural Photography

Wed, 08 Nov 2023 00:00:00 +0000

To capture the might and power of a beautiful piece of architecture, simply pointing a camera and shooting is almost an insult to the building itself. As we crane our neck and peer at the lofty towers of a skyscraper or we hush beneath the arching cage of the interior of a cathedral, we are sometimes overcome with awe at the very space it occupies. It is our presence that gives the structure its perspective and our point of view that will allow us to feel the magnificent presence of a great building.

Important Photography Terms: A guide

Wed, 18 Oct 2023 00:00:00 +0100

Every industry has its jargon and every field has its lingo, but before you dismiss it as annoying terminology, remember that communication is a vital tool in any creative world and using commonly understood terminology hugely reduces the risk of misunderstandings and ambiguity. So, before you feel like you’re hearing a strange and exotic language, let’s break it down and examine the basics that every photographer will need.

Tips for Capturing Stunning Landscape Photography

Wed, 04 Oct 2023 00:00:00 +0100

How many times has a scene or a view taken your breath away, but when you pick up your camera, the photo does the vista no justice? Landscape photography is a skill that can be learned and it is an artform that can truly capture the beauty of nature and the fascinating world around us. Whether you are an experienced photographer or not, when those magical moments are captured on camera, something special happens. In this article, we will look at vital tips for capturing great landscape photography and creating photographs that will last a lifetime.

Mastering Portrait Photography

Wed, 20 Sep 2023 00:00:00 +0100

Portrait photography is a mesmerising field that aims to encapsulate a subject's deepest self. The fascination with portrait photography lies in the oxymoron of the genre. While the aim is to exhibit the most intimate truth of the person, it also maintains an air of mystery and ambiguity. It's a skill that goes beyond simply capturing a person's face and connecting with them on a personal level. It is much deeper than that and often creates a life story through a single shot. Let’s dip into the realm of portrait photography and look at its significance, equipment, techniques, ethical considerations, and more.

The Power of Post-Processing: Elevating Your Photos with Lightroom and Photoshop

Wed, 06 Sep 2023 00:00:00 +0100

Post-processing has become an essential component of digital photography, providing photographers with limitless creative options for enhancing and refining their photographs. Photographers can discover the full potential of their images using tools such as Lightroom and Photoshop where they can adjust colours, tones, and details to bring their artistic vision to life. In this blog we will go into the art of post-processing by providing essential insights, techniques, and ideas to take your photography to new heights. And, if you want to improve your photography skills, don't forget to look into our photography courses at the end!

Exploring the Beauty of Wildlife Photography

Tue, 22 Aug 2023 00:00:00 +0100

Wildlife photography is a beautiful art form that allows us to catch a glimpse inside the fascinating world of animals in their natural environment. It's a genre that needs a combination of technical expertise, patience, and a genuine love of nature. In this article we will delve into the art of wildlife photography, providing insights, ideas, and strategies to help you produce breathtaking photographs of the animal kingdom.

Experience the Power of Live Online Classes

Tue, 01 Aug 2023 00:00:00 +0100

Are you ready to take your education to the next level? The Photography Academy of Ireland is excited to provide live online classes; bringing our expertise directly to your fingertips. With our cutting-edge virtual learning platform you can benefit from interactive and flexible education from the comfort of your own home. Let's take a look at the revolutionary world of live online classrooms and see how it’s changing how we learn.

Making a Personal Project: How to Develop Your Own Photography Style

Thu, 20 Jul 2023 00:00:00 +0100

It’s only a matter of time before a professional photographer embarks on their own personal project. This is a process that allows a photographer to really stretch their wings and see how far they can take their creativity. It is pure self expression but also an opportunity to experiment and discover new approaches and techniques. While the goal is to learn and to produce a series of personal images, it can also introduce a photographer to their signature style and inner voice. Here, we delve into the art of developing a personal photography project as we guide you towards discovering your own photographic identity.

Study options: Live Online Classes vs. Home Study

Tue, 11 Jul 2023 00:00:00 +0100

At the Photography Academy of Ireland, we offer accredited courses with different study options: Classroom-based, Live Online Classes and Home Study.

Storytelling in Photography: A picture paints a thousand words

Thu, 06 Jul 2023 00:00:00 +0100

Great photography is so much more than just an image. A photograph tells a story and a well told story will capture the imagination of an audience and evoke raw emotions. But how can a person inject emotion and narrative into an image? We delve into the art of capturing a feeling in a photograph. This blog will guide you through the ways you can tell a captivating story using only your camera.

Photography as a Business: How to turn your passion into a career

Tue, 20 Jun 2023 00:00:00 +0100

Regardless of the global pervasiveness of amateur photography, the need for professional photographers continues to grow. We are living in a visual, digital age where smart phones come equipped with sophisticated cameras and people are clicking millions of images per day. It is no wonder then, that our standards have risen and the skills of a professional are called upon. With the help of this blog post, ambitious photographers can learn how to transform their hobby into a lucrative company. We will go over the crucial processes and factors required to launch a successful photography business, from skill evaluation and portfolio development to marketing plans, customer interactions, and managing the business' finances.

Mastering the Art of Fashion Photography

Mon, 05 Jun 2023 00:00:00 +0100

Fashion photography is an extraordinary fusion of creativity, style, and narrative. Photography and fashion are codependent bedfellows that both feed each other's needs and validate each other through expression. Fashion photography is as iconic as fashion itself and has been a powerful pioneer in capturing the zeitgeist. It is more than taking pictures of clothing or accessories, fashion photography can encapsulate the deep rooted relationship between the designer, the model and the world around them. It is a collaborative process that is an artform unto itself. Whether you are an aspiring fashion photographer or just a fan of fashion photography, be ready to be inspired!

A Comprehensive Guide To Excellence In Wedding Photography

Thu, 18 May 2023 00:00:00 +0100

When people are asked what is the thing they would first rescue from a fire, it is usually their wedding photographs. They are a most treasured item and are an historic representation of precious moments in the story of life. Wedding photographers are therefore a sought-after niche of photography that can lead to a fruitful and rewarding career. Wedding photographers need a host of skills outside of taking photographs including technical proficiency, communication skills and an instinct for the wants and needs of the bridal party. This blog post aims to give a general overview of wedding photography while emphasising key strategies and ideas.

How to Develop a Powerful Photography Portfolio

Thu, 04 May 2023 00:00:00 +0100

A portfolio of work is an essential part of a photographer's toolkit and a calling-card for their talents. A portfolio will not only showcase the photographer's work, but when carefully curated, it can make them stand out to potential clients and employees. The difference between a standard portfolio and a great portfolio is one that will demonstrate talent, creativity, diversity and a distinctive vision. In this blog post, we will walk you through the process of creating an engaging portfolio so that you may showcase your skills and seize new chances.

The Importance of Light in Photography

Mon, 17 Apr 2023 00:00:00 +0100

Photography is all about capturing light. Without light, there would be no photography. Light is the essence of photography and it plays a crucial role in creating all styles of images. In this blog post we will explore how you can manage and manipulate light to create beautiful photographs.

Travel Photography: How to Capture the True Essence of a Place through Images

Thu, 06 Apr 2023 00:00:00 +0100

Travel photography is a unique and challenging form of photography that requires a combination of technical skills, creativity, and an eye for capturing the true essence of a place. Whether you are a seasoned photographer or just starting out, the goal of travel photography is to look beyond the tourists view and capture the heart & soul of a city, town or country. Every image tells a story and we will explore how that is done in travel photography.

The Best Camera and Lens Combinations for Different Photography Genres

Wed, 22 Mar 2023 00:00:00 +0000

When it comes to photography, understanding camera and lens combinations can be the key to achieving the best results. Different photography genres require different camera and lens setups and in this article we will explore the best camera and lens combinations for a selection of photography genres. We will look at landscapes, portraits, action & sports, wildlife, and macro photography.

Food Photography: How to Make Your Dishes Look Delicious in Photos

Thu, 09 Mar 2023 00:00:00 +0000

Food photography is an essential skill for chefs, food bloggers, and other food-related businesses. It is a way to entice potential customers and showcase the beauty and deliciousness of a dish. In this article, we will explore how to make your dishes look mouth watering, succulent and simply delicious in photos. With an understanding of lighting, composition and angles plus styling and props not to mention camera settings, and editing, you too can master the art of great food photography.

iPhone Photography tips for when it’s not possible to have a DSLR camera

Tue, 14 Feb 2023 00:00:00 +0000

Professional photographers understand the value of a high-quality DSLR camera but they also know that this is not an option for many photographers, especially when just starting out. Most mobile phone users have access to a camera and none so popular as the iPhone.

The importance of research in Photography

Thu, 02 Feb 2023 00:00:00 +0000

One of the main benefits of researching as a photographer is that it allows you to gain a deeper understanding of your subject. By doing your homework, you can learn about the history, context, and significance of your subject, which can help you create more meaningful and insightful images. Research can also help you identify unique angles and perspectives.

Tips To Help You Find Your Perfect Photography Niche

Tue, 24 Jan 2023 00:00:00 +0000

Photography has never been more prevalent with 1.72 Trillion photos taken in 2022 worldwide. As most images are taken using smartphones and published on Social Media sites, this mind boggling number is clearly indicative of the dominance of photography as an arts and communication medium. Sadly, this has somewhat devalued the perceived role of the professional photographer making it even more difficult to carve out a professional career in the field. However, all is not lost. There are ways for photographers to ensure their work stands out from the oceans of images bouncing around the globe? One option that is certain to help a budding photographer make a name for themselves, is to find a niche.

Photography Courses: How To Get Started in Freelance Photography

Thu, 12 Jan 2023 00:00:00 +0000

Becoming a freelance photographer has a lot of benefits, not only as a photographer starting out, but as a lucrative side hustle for many. Some photographers also enjoy the freedom of freelance without being tied to a particular employer or company. The Photography Academy of Ireland provides numerous accredited photography courses available both online and in the classroom. Perhaps you want to start a photography course and get your business underway. If so, we've got some tips to help you get started on your journey. Read on to learn more.

Academy's Competition - Photography Of The Year 2022

Tue, 10 Jan 2023 00:00:00 +0000

In 2022, we hosted a monthly photography competition for all our photography students. Each month we assigned a different theme and students would then submit their entry to correspond with that particular month's theme.

The magic of the lens

Tue, 06 Dec 2022 00:00:00 +0000

Before photography evolved into the art form we know of today, it began simply as a piece of equipment to record landscapes and portraits. Before the flash and long before digital technology, subjects would sit completely still for long periods of time so the photographer could capture an image in focus. The slow shutter speeds and lack of artificial light meant the exposure needed to be lengthy. Such was the necessity to keep still that some photographers were known to point a gun at the subject to scare them into a frozen state.

Recommended Software For Your Photography Course

Tue, 22 Nov 2022 00:00:00 +0000

Millions of photographs are taken every day and people are using photographs and images to communicate and tell stories. With the right skill-set and tools, your photograph has the power to captivate and to inspire. Whether you aspire to be a professional photographer or you are simply an enthusiast who wants to learn more, a good photography course can provide a solid foundation for you to build on.

Seeing is believing

Sun, 02 Oct 2022 00:00:00 +0100

We believe what we see and what we don’t see, our mind fills in the gaps.

Mark Powell: from finance to Photography

Wed, 31 Aug 2022 00:00:00 +0100

After 33 years in Barclays bank and a further decade as a financial consultant, Mark Powell has done the hard graft and he has paid his dues. His career has brought him around the world and provided a ‘nice pension’. Now is Mark’s time to kick back and enjoy the halcyon days of retirement.

Student spotlight: Daniel Oliver

Mon, 01 Aug 2022 00:00:00 +0100

Dani is a man with a plan

Meet the Tutor: Hugo Felix

Mon, 25 Jul 2022 00:00:00 +0100

Photography tutor Hugo Felix remembers the magic of the darkroom and the joy of travel photography.

The Power of Advertising Photography

Mon, 18 Jul 2022 00:00:00 +0100

We are surrounded by imagery, much of it used to sell stuff. But how much of it is selling something you really need, rather than something you’d like to have? Photographs play an important role in advertising and marketing because they can tell a story. Nowadays, consumers are very visual - therefore, only the images that stand out can really capture their attention. Here we share how to shoot great advertising photographs.

A guide to black and white photography

Wed, 01 Jun 2022 00:00:00 +0100

7 Steps for Creating an Environmental Portrait

Wed, 11 May 2022 00:00:00 +0100

An environmental portrait is a portrait of a subject in their typical environments such as home or place of work to illustrate the subject’s life and surroundings.

The Most Captivating Street Photography Tips

Mon, 18 Apr 2022 00:00:00 +0100

Street Photography, or Candid Photography as it is also known, is defined by capturing a transient moment in a public place, and freezing that moment in time. Most street photography is opportunistic and impulsive, but it can also be planned.

Idea generation techniques for upcoming or ongoing projects

Tue, 01 Mar 2022 00:00:00 +0000

Whether it is a big project or a small personal task, generating ideas and keeping track of them is a helpful way to achieve your vision. In this article, we will guide you through the steps of an effective creative process.

The Key Phases of a Photography Project

Tue, 01 Feb 2022 00:00:00 +0000

When striving for excellent shots, it is fundamental to understand each phase of a project, and address it accordingly. Ideation, goals, techniques and evaluation must all be considered.

Academy's Photography of the Year 2021

Mon, 27 Dec 2021 00:00:00 +0000

In 2021, we have hosted a monthly photography competition for all our students. Every month, starting in March 2021, we have announced a different theme, and students had to submit their entries and photographs that should respond or be related to that month's specific theme.

Photography and Remembrance

Wed, 24 Nov 2021 00:00:00 +0000

Do you believe that photography is linked to your memory, or has decades of propaganda by advertising campaigns just told us so? Photographs help us recall our family, friends and special events, but do they really allow us to remember them?

Guide to using speed lights

Thu, 28 Oct 2021 00:00:00 +0100

I have recently jumped to using speed lights in favour of cumbersome strobes for 90% of my shooting. The only regret I have is that I did not do this earlier. This change has opened up so many possibilities for me as a photographer, as I like to get out of the studio as much as possible and produce images that make use of a combination of both natural and artificial lighting.

Prospering in Fashion Photography: graduate Milan Lautier

Mon, 13 Sep 2021 00:00:00 +0100

We caught up with Higher National Diploma graduate Milan Lautier to find out why he chose to study photography, how the course has benefited him, and his future career plans.

Commercial Street Photography

Fri, 27 Aug 2021 00:00:00 +0100

I was commissioned by a national chain of estate agents to photograph the essence of two towns. The idea was to capture what a given town looks and feels like, for potential clients viewing online, to help them assess if the place would suit them and so be worth an actual visit.

Lens choice guide

Mon, 21 Jun 2021 00:00:00 +0100

The lens is more important than the camera. Whether shooting film or digital, the way the camera takes a photograph is simple and always has been. Light passes through the lens and is recorded on the sensor (or film), capturing the image.

Blogging in Photography

Tue, 18 May 2021 00:00:00 +0100

While websites are a great way to showcase your work as a photographer, people often forget or are too busy to update them regularly. This can mean that they become quite stagnant over time and might not accurately represent your most recent work as a shooter.

Using a flash light in daylight

Wed, 14 Apr 2021 00:00:00 +0100

The thought of using a flash or strobe light can be quite intimidating at first, as it can give some hideous results, especially if you put everything on automatic. But don't worry! This article will share a few tips to help you master the flash and help you give an uninspiring daytime photograph the “wow” factor.

Retro Manual Focus Lenses

Thu, 18 Feb 2021 00:00:00 +0000

Nikon Nikkor 50mm F1.4 AI vintage manual focus prime lens. Image credit: Tha_Canon_Guy's Reviews.

Have you any experience of using or finding retro manual focus lenses? I'd love to hear how you've got on.

Read more of our photography articles and tips.

And if you are interested in taking your photography skills to the next level or start your own business, we have the right course for you.

The links included here are provided as a convenience and for informational purposes only. We bear no responsibility for the accuracy, legality or content of any external site or any content on subsequent websites, nor does the inclusion of these links constitute our endorsement or approval of any products, services or opinions stated.

Guide to Buying A Second Hand DSLR Camera

Mon, 18 Jan 2021 00:00:00 +0000

Student Spotlight: Kamila Gwardynska

Tue, 11 Aug 2020 00:00:00 +0100

Kamila had several classroom-based classes and then she completed the assignments at home, which, as she claims, has given the opportunity to "have social interactions and have some time for myself. I met friends and I cultivated one friendship till this day even though we ended up in different countries."

History of photography: a brief overview

Thu, 18 Jun 2020 00:00:00 +0100

White Balance Explained

Tue, 12 May 2020 00:00:00 +0100

Understanding Focal Length

Fri, 03 Apr 2020 00:00:00 +0100

Technically, focal length is the distance between the point of convergence and the camera sensor, but that’s not a particularly easy way to understand it. Instead, imagine a simple lens with one piece of glass focusing the light onto the sensor. The distance between the lens and the sensor is the focal distance. So, in a 100mm lens the distance between the glass and the sensor is 100mm. It’s as simple as that.

Image source: photographylife

How does focal length affect an image?

The Benefits of Online Learning

Sat, 28 Mar 2020 00:00:00 +0000

Emily Miller: Becoming a successful Photographer

Wed, 19 Feb 2020 00:00:00 +0000

Getting Started With Off Camera Flash In 4 Easy Steps

Tue, 26 Nov 2019 00:00:00 +0000

Knowing how to use off camera flash is a challenge for everyone at first. I've never met anyone who understands it straight away. Fortunately, with just a little bit of patience and persistence, you can become comfortable using off camera flash to enhance your photography. In this blog, I will share some of my advice to get you started.

A Beginner’s Guide to Shooting a Wedding: The Preparation

Tue, 04 Jun 2019 00:00:00 +0100

Starting out as a wedding photographer is an exciting journey. And we all need to start somewhere; whether that’s your cousin’s wedding or your friend who’s on a tight budget.

Reading Images

Mon, 29 Apr 2019 00:00:00 +0100

There has never been a time in which the proliferation of imagery has been so apparent. One might argue that visual language has overtaken written language in many areas of life. Sometimes we have to decipher visual communication, such as restaurant toilet signs where the outline of top hat or a pair of stilettos is often more commonplace than written signage.

As photographers, we view and appreciate effective images all of the time but would you consider that you ‘read’ such images in addition to looking at them?

Meet Our Photography Senior Tutor, Anthony Griffin

Wed, 17 Apr 2019 00:00:00 +0100

In this blog, Anthony Griffin explains what skills a good photographer needs, how our courses develop these skills and what it’s like being a professional photographer.

Emilia Raczynska: A Creative Photographer

Tue, 16 Apr 2019 00:00:00 +0100

We caught up with Photography Academy of Ireland graduate, Emilia Raczynska, to find out why she chose to study photography and how the course has benefitted her.

Four steps to backing up

Tue, 05 Mar 2019 00:00:00 +0000

As most photographers now work exclusively with digital cameras, one of the disciplines we now have to embrace is backing up and storing our digital images. The fear of losing important images can be unthinkable but once you have a clear and logical backup routine there’s nothing to worry about.

Auto ISO: The Thrill of Victory

Tue, 29 Jan 2019 00:00:00 +0000

One of the most exciting things to learn about photography when you're starting out is how shooting in manual mode can give you some stunning results. Using a wide-open aperture will result in a beautifully blurred background, while shooting with extremely fast shutter speed allows you to freeze a child in flight bouncing up and down on a trampoline. These techniques are extremely fun to experiment with, so let's take a look at how they're done.

DIY Hacks for Basic Recommended Photography Equipment

Wed, 02 Jan 2019 00:00:00 +0000

There is a lot of photography equipment you may be tempted to purchase that is not required for the course. Before you go ahead and start purchasing, my advice is to carefully consider your budget and where your interests in photography lie before deciding what to buy.

Practice makes perfect

Thu, 11 Oct 2018 00:00:00 +0100

There are many challenging assignments throughout your course that will develop all aspects of your photography. However, I recommend doing some optional shooting projects to practice and reinforce your basic technical skills.

How To Use Aperture

Wed, 05 Sep 2018 00:00:00 +0100

Aperture, Shutter Speed and ISO are the three key components used to create a correctly-exposed image. In this blog, we explain what aperture is and when and how you would use it to style an image.

A Short Guide to Long Exposure Photography

Wed, 15 Aug 2018 00:00:00 +0100

Often in photography we work with shutter speeds that are fractions of a second. But we can use them to create exposures of many seconds, minutes and even longer. These long exposures can produce surreal and dreamlike images that go beyond what we see with the human eye.

8 reasons why photography students should use a tripod

Wed, 18 Jul 2018 00:00:00 +0100

Taking your first steps in photography can be a daunting experience, particularly with a heavy piece of unfamiliar and expensive technology in your hands. A little help can go a long way. Here are eight reasons why you should use a tripod.

Learn how to use shutter speed

Thu, 07 Jun 2018 00:00:00 +0100

In this blog tutorial, we demonstrate how to use shutter speed in two different ways to correctly expose the same scene.

How to take a panoramic photograph

Wed, 09 May 2018 00:00:00 +0100

A panoramic photograph involves placing or "stitching" two or more photographs together to capture a wide vista. While it is possible to use a wide-angled lens to get similar results, this can exaggerate the distances between elements and introduce potentially unwanted perspective issues. Using a photographic panorama will overcome this.

Being a Confident Photographer

Fri, 13 Apr 2018 00:00:00 +0100

When it comes to photography, there is no substitute for confidence. Many technically competent photographers have missed out on getting that "perfect shot" purely because of a failure to believe in themselves.

The basic components of a good photograph

Thu, 01 Mar 2018 00:00:00 +0000

In order to take a good photograph, it’s essential to understand the key components which constitute an image. In this blog, I will explain what these fundamental elements are and give you some tips on how to use them effectively to improve the quality of your images.

10 Tips for Generating Ideas for Your Personal Project

Wed, 07 Feb 2018 00:00:00 +0000

Few things can be as rewarding as a personal project. A brief that you provide for yourself can introduce your own character, personality, interests and viewpoint to your imagery and allow you to highlight topics, issues or ideas that you feel should have a platform.

Previsualisation explained

Thu, 18 Jan 2018 00:00:00 +0000

Previsualisation is a technique where a photographer visualises or sees the final image in their mind before taking a photograph. It is a difficult skill to master but can be extremely valuable as it allows for greater control over the print process.

Techniques to achieve the shot you want using depth of field

Wed, 29 Nov 2017 00:00:00 +0000

Am I using too much or too little depth of field? This is a question many photographers struggle with. Let’s take a look at some techniques you can use, depending on your subject.

Why you should shoot in raw file format

Thu, 19 Oct 2017 00:00:00 +0100

The raw image file format is arguably the greatest development in digital photography. When I first used digital cameras and JPEG image files, I wasn't very impressed as I could get a much better image from a digital scan of slide film. However, when I began to work with raw image files, I was amazed by the quality and versatility of the format.

Improve your focusing technique

Fri, 22 Sep 2017 00:00:00 +0100

Improving your focus accuracy and technique can help bring your photography to the next level. Modern DSLRs are constantly improving in terms of resolution and sensor quality and can test your focusing skills due to the extreme level of detail they are capturing. In this blog, I’ll provide some tips to help improve your focusing technique.

Top five advantages of a 50mm lens

Fri, 11 Aug 2017 00:00:00 +0100

A 50mm prime lens (also called a fixed focal length lens) is a must-have piece of equipment for anyone starting out in photography. It’s versatile, affordable and great for shooting all types of photos. In this blog, I will outline the benefits of a 50mm lens and why you should invest in one.

Working with pets

Mon, 19 Jun 2017 00:00:00 +0100

Pet photography is the ultimate test of a photographer’s patience and professionalism. The main reason for this is that animals have an inability to take directions from a photographer. Even the most well-trained animal cannot be completely relied upon to remain still or look in a certain direction.

Balancing the demands of personal and commercial photography

Fri, 02 Jun 2017 00:00:00 +0100

As a photographer, it can be hard to make the transition from building a portfolio to working in the commercial world. We all want to make a living from photography, but there are times when it can feel like we are abandoning our creativity for the needs of our clients. I believe this can be viewed in a number of ways and that it is possible to balance your own creative process with the more structured demands of the industry.

Environmental Portraiture

Thu, 20 Apr 2017 00:00:00 +0100

The essence of environmental portraiture is to capture the subject in the context of their surroundings. The best portraits are achieved when the photographer and subject exist within a common space, completely aware of each other’s existence. The photograph then becomes a reflection of this relationship. In this post, I will tell you about the process I used in a recent portrait shoot to capture some wonderful images.

Making a Lens From Any Old Optic

Thu, 06 Apr 2017 00:00:00 +0100

When it comes to kit, photography is first and foremost about the lens. Sure, the digital sensor in the camera has an influence on the quality of the image, but not to the same extent that the lens does. Personally, I always think that any available budget should be spent on the optics rather than the camera body. Or better still, create your own.

Shooting in Fog

Fri, 24 Mar 2017 00:00:00 +0000

Photographing foggy scenes can result in some wonderfully moody and atmospheric images, and as a photographer, I love the feeling of packing up my gear in preparation for an early morning shoot when I know there will be fog. However, without using certain photographic techniques, you can end up with dull, washed-out images.

Why Shoot in Film?

Thu, 16 Mar 2017 00:00:00 +0000

Shooting film is exceptionally rewarding. Without the obvious ability to "review" what we’ve shot, we tend to put more thought and consideration into each and every image that we capture; not least because there’s a financial factor to be considered. If you find photography a mindful exercise, just try shooting in film, it’ll greatly intensify this most wonderful of aspects.

4 Secrets to Achieve the Perfect Portrait Photo

Tue, 28 Feb 2017 00:00:00 +0000

Most of us find that getting great shots of people can sometimes be tricky. The most important aspects to portrait photography are lighting, framing your subject, camera techniques and learning to break the rules.

10 Top Tips for Creating Your Visual Diary

Fri, 09 Dec 2016 00:00:00 +0000

The Visual Diary is a hugely important element of the photography course, and for you as you develop your photography skills. We’ve put together 10 top tips to help guide you through getting started with your diary.

The Visual Diary: Learn to Love it

Thu, 08 Dec 2016 00:00:00 +0000

From day one of our photography course, there was a huge importance placed on the Visual Diary. What is it, we wondered? How do we create it? “Do whatever works for you”, we were told, “just remember to submit it as a PDF”.